Category Archives: Product Development
Branding the Ball – Redefining the Logo
Have you ever created something that you thought was a very swell idea but then, when you stepped back to take a look, your eventual reaction was, “What have I done?” Or maybe you’re oblivious, like me, and it takes the discerning eye of someone else to open yours. Well, this happened to me awhile back.
Branding the Ball – a WordPress website
I am a builder. I can’t escape it. It’s how God fit me together when he jumbled up some creativity, problem solving skill and passion to help others. After building many websites from scratch (mostly for customers that have moved on), I’ve learned that there are tools out there that can make it easier. WordPress is one of those tools.
Branding the Ball – The Word Mark
Once your product has a compelling name, the next logical step is to extend the name into a compelling logo. Our product is a story, “How to Make a BoogerBall“, and its primary delivery vehicle is the website, BoogerBall.com. The focus for our discussion about logo design, therefore, will be a logo for BoogerBall.com. In learning how to design logos for several customers, I continue to research logo design and I have found that there are some basic fundamental requirements for an effective logo. You’ll notice that I did not […]